Mastering the Natural Makeup Look

STEP 1: Prep & Protect Your Skin

Begin with the basics CTM routine: Cleanse, Tone, and Moisturize. Next, apply our Skin Defence SPF 50 followed by our Hemp Serum-in-Primer. This duo not only protects your skin with SPF but also primes it, creating the perfect canvas for makeup. This preparation helps your makeup stay fresh for up to 12 hours, ensuring you look great all day.

Tip: Mix the primer in with any foundation you’re using for a dewy finish.

STEP 2: Apply Sheer to Lightweight Coverage

For a truly natural appearance, keep your foundation and concealer application to a minimum. To enhance and even out your complexion, try our Second Skin Multi-Tasking Skin Tint. Available in 12 shades, it is infused with Community Fair Trade Moringa Seed Oil and Edelweiss extract. It not only provides sheer coverage but also moisturizes and shields your skin from environmental stressors. Apply the tint with your fingertips for the best results.

For areas needing extra attention, like under the eyes or blemishes, lightly dab on our Vitamin C Concealer using our Concealer Brush for seamless blending. With 20 shades available, you’ll easily find the perfect match for your skin tone.

STEP 3: Enhance with Color

To achieve a natural makeup look, choose products that blend effortlessly with your skin tone. Creams and liquid-based formulas typically offer a more natural finish than matte or powder products, reflecting light softly for a subtle glow. Our Sheer Touch Lip & Cheek Tint is designed to be buildable, allowing you to adjust the color intensity to your preference, ensuring a flawless and seamless application. Finally add colour to your lips and keep them hydrated with balmy moisture & luscious scented Swipe It Lip Balms.

STEP 4: TAME YOUR BROWS

We celebrate all brow types, including the unruly ones, but for a defined 'no-makeup' & put-together look, they may require some gentle sculpting and taming. This is where our Frame It Brow Pomade steps in. Offered in four shades, including a clear option, it smoothly sets your eyebrows, giving them a neat appearance.

Tip: Steer clear of sharp lines and instead, sculpt a soft arch for brows that look naturally beautiful.

STEP 5: Gently Elevate Your Lashes

Enhance your lashes subtly with our Natural Form Mascara. Infused with Community Fair Trade organic Virgin Coconut oil, this mascara extends, lifts, and defines your lashes, while maintaining a natural look.

Tip: For extra help melting away makeup from sensitive eyes, try our Camomile Sumptuous Makeup Cleansing Butter- 90ML.